The main goal of our company is to sell products. All the actions carried out so far have only one purpose – to make the client choose our product and not the product offered by our competition. Products have only a few seconds to present their best sides to a potential client and win – research talks about critical 1.75 seconds. During this time our product may be selected or rejected. After that the client very rarely changes his mind.
Packaging
- design
- branding (design)
- product communication
- creating a “family” of the product
- labels
- gadget projects
Product catalogue
A catalogue listing all the products by industry or category. The catalogue may be based on image and include photos with description or it can be technical. Each catalogue has a different use, destination, target group, and industry, therefore its final look depends on these items.
The catalogue may be electronic or printed.
3D modelling
- structural design: forming moulds and preparing grids for a punching die
- creating a model from any material in 3D for further design processing, e.g.: for visualization or for the use in advertising materials
- preparing visualizations of the new product in the target sales environment
- preparing model software for animation and interaction
Product browser
An electronic browser is a more developed version of the product catalogue. It can be a photo-based browser, or a more advanced one which uses interactive 3D models. We can use it on a website, in a multimedia presentation, or in a sales application.
Product session
- defining the target group
- concept – ideas concerning the session
- comprehensive organization of the session, also the one that requires travelling
- team organization: photographer, assistant, stylist
- selecting products for the session
- preparing products for the session (e.g. cleaning, ironing, etc.)
- selecting props or creating them from scratch
- building or organizing stage design for the session
- product arrangements
- professional post-production of the photos (processing and retouching, Free-Form Select)
- preparing RGB and CMYK images (for printing)
- preparing a cost estimate of the session
